Doritos Crystal Ball

Here is the Doritos Crystal Ball commercial where the employees in an office setting are asking their luck upon a crystal ball. One employee asked the crystal ball if there will be free Doritos in the office today, he then proceeds to throw the ball at the vending machine and HORRAY FREE DORITOS! Not exactly free, but he's not paying cash for them and got what he wanted. It's ironic because he was asking fate if he would be able to get Doritos but in the end took action himself.

The taking action to get Doritos is trying to get customers to go out and take action to grab delicious Doritos. The commercial is very smart because it involves Doritos as the center of action for the ultimate goal. Also the entire vending machine is full of Doritos so no other food can take away from the Doritos.

Another smart thing about the commercial is that it is in an office setting and can be seen as Doritos being a great snack for during the work day. This commercial was very creative so it makes people think about it and it is very shocking when the employee throws the ball at another worker, possibly his boss. The shock value of the commercial also makes people talk about Doritos.

The also flash the logo across the screen halfway through the commercial. This is another smart way to remind the consumer that the commercial is for Doritos, a problem that actually happens a lot in commercials. They try to be super creative, but people don't realize what the commercial is for. Doritos makes sure that no one forgets what this commercial is for.